YouTube has been used for a variety of things since it first came to being. With everything from cat videos to actual news, it gives people a product they can't get enough of. While a lot of this is animals doing silly things or other videos like that, YouTube has inadvertently given way to promotion of independent journalism.
Many independent media outlets have used YouTube for their videos, if for no other reason than to merely get them on the internet so they can be more easily embedded onto their individual websites.
While there were blogs earlier for those wanting to being their own print journalism, there wasn't a medium yet for those who wanted to so broadcast. YouTube gave people that avenue, without needing to buy a channel or be accepted by the mainstream.
The subject of the article we read, Mr. Buckley, worked his way into a full-time job with a YouTube show. He said that he was putting about 40 hours of work a week into his show for almost a year before he began seeing any kind of revenue stream.
In this sense, I think it is more difficult to get an online TV show going than it is to get a blog. You can do a good blog several times a day to generate an audience, but you would have to work around the clock to get that same amount of content up in video form.
Therefore, you need to have better quality content than the blogs out there, otherwise they will go where there is more. There are also more costs involved if you want to do it well, like camera and lighting equipment.
I think this is why we don't see them as often. There are several blogs that have come up with a lot of support, but the same can't be said for independent news in video form. While the initial costs may be more, it also seems as though the potential to make money is higher, with individuals making 6 figures.
Just another medium that is learning to adjust with the internet.
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